Firmly believing that the best brands are not only content or product based, but intimately linked to the people behind the product, Michael utilizes his award-winning writing skills to create unforgettable personal branding statements, blurbs and bios. An experienced career coach, Michael assists his clients in producing powerful resumes/CVs and cover letters to either find their dream job or effectively position themselves in their companies.

See interview with Michael in the German business magazine, Business Spotlight (in English).